Get featured on Gaming Media Outlets in 48 hours

Yes, but it is a significant time commitment. Doing your own PR involves building a media list, finding journalists who cover your game's genre, crafting personalized pitches for each one, and following up relentlessly. Success rates are often low without established relationships. While it's a valuable skill, most founders find their time is better spent on game development, fundraising, and strategy. Using a distribution service automates the outreach part, guaranteeing placement and saving you hundreds of hours of manual work for a single announcement.

The cost varies dramatically based on the method. Doing it yourself is free but takes a huge amount of time with no guarantee of success. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers of several thousand dollars. Press release distribution services offer a middle ground, charging a one-time fee for guaranteed placements across a wide network. This is often the most cost-effective option for gaming startups needing social proof and SEO benefits without a long-term commitment. Our packages are designed for different needs, with current pricing on our packages page.

With Mediaboost, the process is fast. After you submit your press release through our platform, our editorial team reviews it for compliance with publisher guidelines. This review typically happens within one business day. Once approved, publication on our media network begins immediately. You can expect to see your story live on 350+ outlets like AP News and Benzinga within 24 to 48 hours. We deliver a full PDF report with all live links within 3 business days.

Announcements with concrete, verifiable news perform best. For gaming studios, this includes new game launches with a firm release date, major funding rounds with investor names, strategic partnerships with publishers or tech providers, and significant user milestones like hitting one million active players. Vague announcements like "a new revolutionary game is in development" or overly promotional content are often rejected by editors. Focus on tangible events. Our AI-powered editor can help you frame your news to meet publisher standards.

Editors reject releases that read like advertisements, lack a newsworthy angle, or make unsubstantiated claims. To avoid rejection, write in a neutral, third-person tone. Focus on facts, not hype. Your headline must state the news clearly and concisely. For example, instead of "The Most Exciting RPG of the Decade," use "Indie Studio XYZ Announces Q4 Launch for Fantasy RPG 'Dragon's Heir'." Always include a quote, contact information, and a link to your game's website or store page. Our editorial team pre-reviews every release to ensure it meets these guidelines.

Absolutely. For investors and publishers, press coverage serves as crucial third-party validation. Seeing your studio featured on credible sites like Business Insider or Yahoo Finance reduces their perceived risk. It shows that your project has market traction and is being taken seriously by the media. It's a powerful signal of credibility that you can use directly in your pitch decks, emails, and on your website. It answers the question "who else thinks this is a good idea?" before they even have to ask, making your conversations much warmer.