Get featured on Grocery Delivery Media Outlets in 48 hours

Yes, you can. Doing your own PR involves identifying relevant journalists and local food bloggers, crafting personalized pitches, and following up. This can be effective if you have a truly exceptional story and a lot of time. The main challenge is the sheer volume of work and the low probability of getting a response. For most founders, the time spent on manual outreach is better spent on product or operations. A distribution service automates the process for a specific announcement, guaranteeing a volume of coverage that would be nearly impossible to achieve manually. It's a practical tool to use for key milestones while you focus on growing the business.

The cost varies widely. Doing it yourself by manually pitching journalists is technically free but costs significant time. Hiring a traditional PR agency is the most expensive option, typically involving a monthly retainer of several thousand dollars with no guaranteed placements. Press release distribution services offer a middle ground with one-time, fixed-fee packages. The price depends on the number and quality of the media outlets in the package. This model provides cost certainty and guaranteed outcomes, making it a predictable marketing expense. You can see our current packages and pricing for a clear breakdown.

The process is very fast. After you submit your press release through our AI-powered editor, it goes to our editorial team for a compliance review. This review ensures it meets publisher guidelines. Once approved, publication begins. You can expect to see your story live on hundreds of media outlets, including major names like AP News and Yahoo Finance, within 24 to 48 hours. We deliver a full report with all the live links within 3 business days, allowing you to immediately use the coverage on your site and in your marketing.

Announcements with concrete, verifiable details perform best. Vague claims about being "the best" are often rejected. Instead, focus on tangible milestones that impact customers, partners, or the community. Strong examples include: expanding delivery to a new city, partnering with a major local food producer, launching a new technology that improves the customer experience (e.g., a proprietary freshness algorithm), securing a significant funding round, or hitting a major user milestone like "100,000 orders delivered". These topics are factual and newsworthy.

Editors reject releases that read like advertisements or lack a genuine news angle. To avoid this, write in a neutral, third-person tone. Your headline must state the news clearly, not just your brand name. The first paragraph should summarize the who, what, when, where, and why of your announcement. Crucially, avoid subjective hype words like "revolutionary," "game-changing," or "world-class." Instead, use objective facts and figures to demonstrate your value. For example, instead of saying "our delivery is super fast," say "our service guarantees delivery in under 30 minutes." Our AI-powered editor helps you refine your draft to meet these professional standards.

Directly, a single press release won't cause a flood of new sign-ups overnight. Its primary value is in building the trust and credibility that drives conversion. When a potential customer visits your website or app store page and sees "As Seen On Business Insider" and "AP News," it immediately reduces their hesitation to try a new service. This social proof is a powerful tool in your marketing funnel. It makes your paid ads more effective, improves your landing page conversion rates, and gives your sales team credibility when approaching corporate partners or apartment complexes for bulk deals. It's a foundational asset that makes all your other marketing efforts work better.