Get featured on Customer Experience Media Outlets in 48 hours

Yes, but it is a significant time commitment with a steep learning curve. The process involves building a targeted media list, crafting personalized pitches for dozens of journalists, and conducting persistent follow-up. The success rate for cold outreach is often less than 1%. While possible, most founders find their time is better spent on product and sales. Using a distribution platform provides a direct, guaranteed path to publication, leveraging an existing network and editorial process to achieve the same outcome in a fraction of the time.

The cost exists on a spectrum. The 'free' option is doing it yourself, but the time cost is high and results are uncertain. At the high end, a PR agency charges a monthly retainer, often starting at $5,000, for ongoing services without guaranteed placements. Press release distribution services offer a middle ground, providing guaranteed media placements for a one-time fee. This is an efficient way to get coverage for a specific announcement. Our packages are priced based on the number and type of publications, and you can view current pricing on our packages page.

The timeline is very fast with a distribution service. Once you submit your press release through our AI-powered editor, it goes to our editorial team for a quick review to ensure it meets publisher guidelines. This typically happens within a few hours. Upon approval, publication to our media network begins. You can expect to see your story live on hundreds of outlets, including major sites like MarketWatch and StreetInsider, within 24 to 48 hours. We deliver a full report with all live links within three business days.

Announcements backed by data, significant partnerships, or major product milestones get the best results. A generic 'new feature' release is less compelling than 'New AI Feature Automates 50% of Tier-1 Support Queries'. Other strong angles include announcing a key integration with a major CRM like HubSpot or Salesforce, releasing a data-driven report on customer behavior trends, or securing a new funding round. The more concrete and impactful the news, the better it will perform.

Editors reject releases that read like advertisements. Avoid subjective, promotional language like 'game-changing', 'revolutionary', or 'best-in-class'. Stick to objective, verifiable facts. Your release must be about a newsworthy event, not just a sales pitch for your CX platform. Use a standard format: a strong headline, a dateline (City, State), an introductory paragraph summarizing the news, and a boilerplate 'About Us' section. Our AI-powered editor is designed to help you structure your content and flag promotional language to ensure it meets editorial guidelines.

Absolutely. Enterprise sales cycles are long and involve multiple stakeholders, all of whom are looking to mitigate risk. Seeing that your company has been featured on credible news outlets like Business Insider or AP News acts as a powerful form of third-party validation. This social proof signals stability, authority, and legitimacy. It's a trust signal that differentiates you from a lesser-known competitor and can be the deciding factor that gets you from the initial discovery call to a signed contract. It shows you're a serious player, not just another startup.