Get featured on Dental Media Outlets in 48 hours

Yes, but it's a significant time investment with a low probability of success. The process involves researching hundreds of journalists, finding their contact information, crafting personalized pitches, and following up relentlessly. Most founders find that their time is better spent on product and sales. Using a distribution platform automates the most difficult part of the process. It leverages an existing network to guarantee publication, allowing you to get the credibility benefits of PR without spending weeks on manual outreach.

The cost exists on a spectrum. Doing it yourself is technically free but costs dozens of hours of your time with no guarantee of results. Hiring a traditional PR agency is the most expensive option, typically involving a multi-month retainer that can cost tens of thousands of dollars. Press release distribution services offer a middle ground, providing one-time packages for guaranteed placements across a network of media outlets. This is a fixed, predictable cost for a defined outcome. You can view our current packages and pricing for specific details.

With a distribution service, the process is very fast. Once you submit your press release and it passes editorial review, publication begins almost immediately. Features on media outlets like AP News and Benzinga typically go live within 24 to 48 hours. You will receive a complete PDF report containing live links to all your placements, along with backlink data and DR scores, within 3 business days of your order's publication.

Announcements with tangible, verifiable impact perform best. This includes news that directly affects practitioners, patients, or investors. Clear winners are securing a significant funding round, launching a new teledentistry platform, or announcing a partnership with a large dental service organization (DSO). Other strong topics include releasing data from a successful clinical pilot that proves efficacy, or receiving a key certification like HIPAA compliance. The more concrete and impactful the news, the better.

Stick to the facts and avoid marketing hype. A press release must be an objective announcement of actual news, not an advertisement. Use a standard format with a clear headline, a dateline, an introductory paragraph summarizing the news, and a boilerplate about your company. Our AI-powered editor helps guide you through the process, ensuring your release meets publisher guidelines. The most common reason for rejection is overly promotional language or a lack of a genuine newsworthy event, so focus on a real milestone.

Indirectly, but in a crucial way. A practice manager is unlikely to read one article and immediately sign up. However, the social proof from that coverage is a powerful sales tool. When they visit your website and see "As Seen On Business Insider" and other trusted logos, it dramatically increases their confidence in your solution. This credibility reduces friction in the sales process, makes your technology seem more established than competitors, and provides your sales team with valuable assets to share in their outreach and presentations. It answers the unspoken question: "Can I trust this new company?"