Get featured on Mobile Payments Media Outlets in 48 hours

Yes, you can, but it's a significant time commitment. Doing your own PR involves building a list of relevant fintech and business journalists, crafting personalized pitches for each one, and following up relentlessly. Success depends heavily on having a truly exceptional story and existing relationships, which most founders don't have time to build. While DIY is free, the opportunity cost is high. Using a distribution service automates the outreach and guarantees publication, allowing you to focus on building your product and business. It's a practical solution for founders who need the results of PR without becoming a full-time publicist.

The cost varies dramatically depending on the method. Doing it yourself is technically free, but your time has value. Hiring a traditional PR agency is the most expensive option, typically involving a monthly retainer of $5,000 to $15,000 with no guaranteed results for any single announcement. Press release distribution services offer a more predictable, one-time cost model. Instead of a retainer, you pay per campaign. This is ideal for mobile payments companies that need to announce specific milestones like funding, partnerships, or security audits without committing to a long-term agency contract. Our current package pricing is listed on our packages page.

With a distribution service, the process is very fast. After you submit your press release through our editor, it undergoes a quick editorial review to ensure it meets publisher guidelines. Once approved, publication on our media network begins. Your announcement can appear on 350+ news outlets, including major sites like AP News and Benzinga, within 24 to 48 hours. You will receive a full report with live links to your published articles within 3 business days, allowing you to immediately start using the coverage.

For mobile payments, news that signals trust, growth, and security performs best. Funding announcements are always a top-tier topic, as they are a strong external validation of your business. Major partnerships, especially with established banks or large retail chains, are also highly newsworthy. Other strong topics include achieving significant regulatory milestones (like a state money transmitter license), passing a major security audit (like SOC 2 or a new PCI certification), or hitting a verifiable and substantial user/transaction volume metric. Announcements focused purely on minor product features without a clear impact metric are less likely to gain traction.

The key is to ensure your release is genuinely newsworthy and written in a neutral, factual tone. Avoid superlatives like "game-changing" or "revolutionary." Instead of saying your platform is "the best," provide a data point that proves its value, such as "processed over $50 million in transactions." Your release must be about a specific, recent event. It cannot be a general advertisement for your mobile payments app. Stick to the standard press release format: a strong headline, a dateline, a first paragraph summarizing the news, and subsequent paragraphs providing detail, quotes, and company information. Our AI-powered editor guides you through this structure to maximize approval chances.

Yes, it directly supports both. For investors, seeing your company featured on Yahoo Finance or Business Insider acts as powerful social proof and third-party validation. It shows you're making progress and can execute on your goals. Including these links in an investor update or pitch deck adds significant credibility. For merchants, trust is the biggest hurdle. A merchant needs to be confident that your platform is secure, stable, and legitimate before integrating it into their business. Displaying "As Seen On" logos from trusted news outlets on your landing page is a visual shortcut to building that trust, reducing friction in your sales process.