Get featured on Shipping Media Outlets in 48 hours

Yes, a founder can attempt to do their own PR, but it's a significant time commitment with a steep learning curve. The process involves building media lists, finding journalist contacts, crafting personalized pitches, and conducting endless follow-ups. The success rate is often very low without existing media relationships. For most founders, the time is better spent on product and sales. Using a distribution service automates the outreach and guarantees publication, providing the core benefits of PR (credibility, SEO) without the manual effort and uncertainty of DIY pitching.

The cost varies significantly based on the method. Doing it yourself is technically free but costs immense time and has a low chance of success. Hiring a traditional PR agency is the most expensive option, typically running $5,000 to $15,000 per month on retainer with no guarantees of placement. Press release distribution services like MediaBoost offer a middle ground, providing guaranteed placements for a one-time fee. This avoids retainers and provides a predictable outcome. Our packages are designed for different needs, from directory listings to widespread media coverage. You can see current, transparent pricing on our packages page.

The process is very fast. After you submit your press release through our AI-powered editor, it goes to our editorial team for a quick review to ensure it meets publisher guidelines. This typically happens within a few business hours. Once approved, publication begins immediately. You can expect to see your story live on hundreds of media outlets, including major names like Yahoo Finance and AP News, within 24 to 48 hours. We deliver a full report with all live links within 3 business days.

The most successful announcements are tied to measurable, external validation. Editors and syndication networks prioritize news that signals real business momentum. For shipping tech, this includes: securing a new round of venture capital funding, a strategic partnership with a major logistics or retail company, an acquisition, achieving a significant operational milestone (e.g., '10 million packages processed'), or releasing a proprietary data report on industry trends like port congestion or freight rates.

Editors reject releases that read like advertisements or lack newsworthiness. To avoid this, never use marketing fluff like 'game-changing' or 'revolutionary'. Instead, be factual and objective. Your headline must state the news clearly, for example, "ShipTech Inc. Launches Real-Time Carbon Tracking for Ocean Freight." Structure the release with the most important information first. Include specific data, the names of partners or investors, and a quote from leadership that explains the news's impact. Our AI-powered editor helps guide you through this process to ensure your release meets professional journalistic standards and publisher guidelines.

Yes, but indirectly. A potential enterprise client won't read an article on AP News and immediately sign a contract. Instead, the coverage works as a powerful trust signal during their evaluation process. When they visit your website and see "As Seen On Business Insider," it validates your company's legitimacy. For investors, press coverage serves as third-party validation of your traction and milestones. Sending a link to your funding announcement on Yahoo Finance is far more powerful than just stating it in an email. It demonstrates you can execute and generate market buzz, which de-risks their investment.