Get featured on AI Copilots Media Outlets in 48 hours

Yes, and many do. DIY PR involves identifying relevant journalists, building relationships, and pitching them your story. This can be effective if you have a truly groundbreaking story and the time to invest in networking. It's a high-effort, high-reward strategy that can land you a feature in a top-tier publication. However, it's also very time-consuming and offers no guarantees. For most AI Copilot founders who need to focus on product and growth, this isn't a scalable approach. Distribution services offer a more predictable alternative, handling the submission and publication process for you, saving you dozens of hours.

The cost varies widely based on the approach. Doing it yourself is "free" in terms of cash but costs significant time in research and outreach with no guaranteed results. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers in the thousands of dollars. Press release distribution services offer a middle ground, charging a one-time fee for guaranteed placements. This model is designed for startups and SMBs that need credible media coverage without the high cost and long-term commitment of an agency. Our packages are priced as a one-time fee with no retainers. You can see current pricing and package details on our pricing page.

The timeline depends on the service, but with a distribution platform, the process is fast. After you submit your press release through our editor, it undergoes a quick editorial review to ensure it meets publisher guidelines. Once approved, publication on our media network begins. You can expect to see your AI Copilot's announcement live on hundreds of sites, including outlets like AP News and Benzinga, within 24 to 48 hours. You will receive a full report with live links within 3 business days, allowing you to immediately update your website with "As Seen On" logos.

Announcements that are concrete and newsworthy perform best. For AI Copilots, this includes new funding rounds, strategic partnerships with established tech companies, major product launches or feature updates (e.g., adding a new language model or a novel capability), achieving a significant user or data processing milestone, or releasing a unique data report based on your platform's usage insights. The key is to avoid purely promotional content. Focus on factual news that demonstrates momentum, innovation, or market validation. An announcement about "our new integration with Microsoft Teams" is much stronger than "our amazing AI is now even better."

Editors reject releases that read like advertisements, lack newsworthiness, or contain unsupported claims. To avoid rejection, write in a neutral, third-person tone. Your headline should state the news clearly and concisely. The first paragraph must summarize the entire announcement: who, what, when, where, and why. Use factual language and attribute opinions to a person in a quote. For your AI Copilot, this means providing specifics about your new feature or partnership, not just vague marketing claims. Our AI-powered editor helps guide you through this process, ensuring your release meets standard editorial guidelines before submission.

Yes, it helps significantly by building third-party credibility. Investors and enterprise buyers are risk-averse. They look for external validation that your AI Copilot is a legitimate and trustworthy solution. When they see your company featured on sites like Yahoo Finance or Business Insider, it acts as a powerful trust signal. It's not just about them reading the article; it's about you being able to place those logos on your pitch deck and website. This social proof answers their unspoken question: "Are you a real company, or just a project?" It de-risks their decision and helps you stand out from other unverified startups in the space.