Get featured on Bookkeeping Media Outlets in 48 hours

Absolutely. You can research finance and small business journalists, build your own media list, and send personalized pitches. This approach is free, but it requires a significant investment of time and persistence, and success is never guaranteed. You may send a hundred emails and get no replies. For time-strapped founders who need a guaranteed outcome, like securing placements to show potential clients, a distribution service is a more predictable alternative. It ensures your announcement gets published, providing the assets you need without the manual effort.

The cost spectrum is wide. Doing it yourself is technically free, but has a high cost in time and uncertainty. Hiring a traditional PR agency is the most expensive option, with monthly retainers often starting at $5,000 and offering no placement guarantees. Press release distribution services like Mediaboost occupy the middle ground. We offer one-time packages for a fixed price, guaranteeing publication on a specific number of sites. This model provides predictable costs and outcomes, making it an efficient choice for gaining credibility and SEO benefits. You can view our current package pricing on our website.

The process is very fast once your press release is written and approved. After you submit your announcement through our platform, it undergoes a quick editorial review to ensure it meets publisher guidelines. Upon approval, publication begins almost immediately. For our media packages, you can expect your news to be live on hundreds of outlets, including major sites like AP News and StreetInsider, within 24 to 48 hours. We deliver a full report with all live links within three business days.

The most successful announcements are those with tangible, verifiable news. For a bookkeeping firm, this often includes securing a round of venture funding, forming a strategic partnership with a well-known fintech or accounting software company, or releasing a data report on small business financial trends. Announcements about achieving a significant client milestone (e.g., 'Now Managing Over $500M in Client Accounts') or launching a truly innovative, tech-driven feature (like an AI-powered forecasting tool) also perform very well as they demonstrate clear market traction and innovation.

Stick to the facts and avoid marketing fluff. Editors reject releases that read like advertisements. Your announcement must have a clear, objective news angle. Start with a strong headline like, 'ABC Bookkeeping Launches Automated Sales Tax Filing for Shopify Stores.' Structure it professionally: lead with the most important information, include a quote from the founder explaining the 'why' behind the news, and provide a brief 'About Us' section. Our AI-powered editor guides you through this process, helping ensure your release meets the strict formatting and content guidelines of major publishers.

It helps by building the trust necessary to win them. Few clients will sign up directly from a news article. The real value is in the social proof that coverage provides during their decision-making process. When a prospect is comparing your firm to two others, and your website features 'As Seen On Business Insider' and 'Yahoo Finance' logos, you immediately appear more established and credible. This authority is often the tipping point that makes a client feel comfortable enough to entrust you with their financial information.