Get featured on Crypto Tax Media Outlets in 48 hours

Yes, you can absolutely do your own PR, but it requires significant time and effort with no guarantee of results. The process involves building media lists, finding journalist contacts, crafting personalized pitches for your Crypto Tax news, and conducting extensive follow-up. It's a full-time job to do it effectively. While DIY PR can lead to high-quality feature stories if you're successful, it's often impractical for founders focused on building their product. Using a distribution service automates the placement part, freeing you to focus on your business while still securing the desired media coverage.

The cost varies widely based on the approach. Doing it yourself is technically free but costs significant time. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers of $5,000 to $15,000 with no guaranteed results. This is often out of reach for early-stage startups. A middle ground is one-time press release distribution services. These services charge a flat fee per campaign for guaranteed placements across a network of online news sites. You can see our current packages and pricing for specific outlet networks on our pricing page.

With a distribution service like Mediaboost, the process is fast. After you submit your press release, it undergoes a quick editorial review to ensure it meets publisher guidelines. This review typically happens within a few hours on business days. Once approved, publication begins immediately. Your announcement can appear on hundreds of media outlets, including sites like MarketWatch and Benzinga, within 24 to 48 hours. You receive a full report with live links within 3 business days, allowing you to leverage the coverage right away.

Announcements that signal trust, growth, and innovation perform best. For Crypto Tax platforms, this includes securing a new funding round, announcing a partnership with a major cryptocurrency exchange or accounting firm, or achieving a key compliance milestone like a SOC 2 certification. Product news also works well if it solves a major pain point, such as launching support for a new blockchain's transaction history, introducing automated DeFi reporting, or releasing an NFT tax calculation tool. The key is to focus on tangible, credible achievements rather than just marketing statements.

Editors reject releases that read like advertisements, lack a real news angle, or contain unsupported claims. To avoid rejection, use a formal, third-person tone. Your headline must state actual news, not just a marketing slogan. For example, "CryptoTaxTool Now Integrates with Coinbase" is news; "The Best Crypto Tax Tool is Here" is an ad. Ensure all claims are factual and avoid hype words like "revolutionary" or "game-changing." Your release must be formatted correctly with a clear headline, dateline, introduction, body paragraphs with quotes, and a company boilerplate. Our AI-powered editor helps guide you through this structure.

Yes, it directly addresses their primary concern: trust. When potential users or investors are comparing Crypto Tax solutions, seeing your company featured on Yahoo Finance, Business Insider, or AP News provides powerful third-party validation. It signals that you are a legitimate and serious business, not a fly-by-night operation. This social proof is a critical asset. You can feature the "As Seen On" logos on your landing page to increase conversion rates, include links in your investor data room to build confidence, and share the articles with potential partners to establish credibility from the first conversation.