Get featured on DDoS Protection Media Outlets in 48 hours

Yes, a founder can attempt their own PR, but it is a significant time commitment. The process involves researching relevant journalists, crafting personalized pitches for each one, and conducting persistent follow-up. The success rate is often very low, as you're competing with thousands of others for attention. For founders who need to focus on product and sales, a distribution service is a far more efficient path to guaranteed results. It allows you to secure coverage and its benefits without dedicating weeks of effort to manual outreach.

The cost varies significantly based on the approach. The DIY method is free in terms of cash but costs dozens of hours of founder time with no guaranteed outcome. Hiring a traditional PR agency is the most expensive route, with retainers typically starting at $5,000 per month. Press release distribution services offer a middle ground, providing guaranteed placements for a one-time fee. This model is designed to be accessible for startups and SMBs that need credible results without a long-term, high-cost commitment. You can view our specific one-time package pricing on our website.

The process is very fast once your announcement is finalized. After you submit your press release through our platform and it passes a brief editorial review for compliance with publisher guidelines, publication begins. Your story will appear on hundreds of media outlets, including names like Benzinga and StreetInsider, within 24 to 48 hours. We then compile a comprehensive PDF report with live links to all your placements, which is delivered to you within 3 business days of the campaign start.

Announcements that signal external validation and tangible progress perform best. Generic claims about being the "best" solution are ignored. Instead, focus on news that proves your value to the market. Examples include securing a new funding round, announcing a partnership with a major infrastructure company like AWS or Cloudflare, achieving a critical compliance certification (e.g., ISO 27001, SOC 2), or publishing a data-driven report on a new cyber threat that gets cited by others.

Write like a journalist, not a marketer. Use a formal, third-person perspective and maintain a neutral, factual tone. The announcement must be genuinely newsworthy, meaning it's a recent event, not just a promotion of your existing services. Avoid superlatives like "revolutionary," "game-changing," or "world's best." Ensure every claim is specific and verifiable. Our AI-powered editor is designed to help you format your release and align its content with publisher guidelines to ensure a high acceptance rate.

Yes, it directly addresses a key part of the enterprise sales cycle: due diligence. When a CISO, IT director, or procurement team researches your company, they are looking for signals of stability and credibility. Finding your company featured on established news sites like Business Insider or AP News serves as powerful third-party validation. This social proof differentiates you from lesser-known competitors and reduces perceived risk. It answers the unspoken question, "Is this a real, trustworthy company?" before you even have the first sales call.