Get featured on Privacy Media Outlets in 48 hours

Yes, and many do, especially in the early stages. Doing your own PR can mean writing blog posts, engaging on social media, and building relationships with industry analysts. However, getting your news onto major outlets like AP News or Business Insider is difficult without existing relationships or a distribution service. A service like Mediaboost bridges the gap. You write the press release about your new privacy feature or funding, and the service handles the distribution to hundreds of outlets. This combines the control of DIY with the reach of a professional service, saving you the time and effort of manual outreach.

The cost varies significantly based on the approach. Doing it yourself is technically free but requires significant time and has limited reach. Hiring a traditional PR agency is the most expensive option, typically involving a monthly retainer of several thousand dollars with no guaranteed placements. Press release distribution services offer a middle ground, with one-time fees for specific packages. This provides a predictable cost for guaranteed placements. The price depends on the number and type of outlets you want to reach. You can view current pricing and packages on our website to see what fits your budget.

With a distribution service, the process is fast. After you submit your press release and it passes an editorial review for compliance with publisher guidelines, publication typically begins within 24 to 48 hours for media outlets. You can expect to receive a full report with live links to your published articles within about three business days. This speed is crucial for time-sensitive news, like responding to a new data privacy regulation or announcing a partnership that you want to publicize immediately.

Announcements that signal trust, security, and growth perform best. For privacy companies, this includes securing a new funding round, achieving a major compliance certification (like ISO 27001 or SOC 2), or launching a significant new technology like a post-quantum encryption algorithm. Partnerships with established companies, releasing a major data privacy research report, or hitting a significant user milestone (e.g., "1 million users now protected") also make for strong announcements. The key is to focus on news that is factual, verifiable, and relevant to your audience.

Editors reject releases that read like advertisements, contain hype, or lack genuine news. To avoid this, write in a neutral, third-person tone. Your headline must state the news clearly and factually. For example, "Company X Launches Encrypted Cloud Storage," not "Company X Revolutionizes Data Security." Ensure your release is properly formatted with a dateline, a clear introduction summarizing the news, and contact information. Most importantly, base it on a real event or milestone. A release about a new security audit, a new hire, or a new product feature has a clear news hook that editors will accept.

Yes, absolutely. Enterprise buyers are risk-averse, especially when selecting privacy and security software. They need to see signals of stability, credibility, and third-party validation before they will engage with a new vendor. Seeing your company featured on sites like Business Insider, MarketWatch, and Yahoo Finance acts as powerful social proof. It demonstrates that you are a serious, established player. This coverage can be the deciding factor that gets you on a shortlist or convinces a CISO to take a demo, as it de-risks the decision to engage with your company.