Get featured on Ransomware Protection Media Outlets in 48 hours

Yes, but it's a significant time commitment with a steep learning curve. Doing your own PR involves building media lists, crafting personalized pitches for hundreds of journalists, and endless follow-up. The success rate is often very low, as journalists are inundated with requests. While it's possible to get a few wins, it diverts your focus from product and sales. A distribution service automates the outreach and guarantees publication, allowing you to get the benefits of PR without sacrificing founder-level time.

The cost varies widely based on the approach. Doing it yourself is technically free but costs significant time. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers of $5,000 to $15,000 with no guaranteed results. A middle ground is using a one-time press release distribution service. These services offer different packages based on the number and quality of media outlets. You can see our current packages and transparent, one-time pricing on our pricing page.

After you submit your press release, our editorial team reviews it for compliance with publisher guidelines. Once approved, publication begins quickly. For our media packages, you can expect your story to appear on outlets like AP News and Benzinga within 24 to 48 hours. You will receive a full report with all live links within 3 business days. Directory placements, which are part of our combo package, take longer, up to 2 weeks.

Announcements with tangible, verifiable news perform best. This includes securing a significant funding round, publishing a data-driven threat report, announcing a major partnership with a managed security service provider (MSSP), or achieving a key compliance certification like SOC 2 or ISO 27001. Vague announcements about "new features" or "company growth" are less effective. The more specific and impactful the news, the more credible it appears to both editors and potential enterprise customers.

Stick to a factual, objective tone and follow the standard press release format. Avoid hype, superlatives ("game-changing," "revolutionary"), and direct sales language. The release should read like a news article, not an advertisement. Ensure you have a clear "newsworthy" angle. Why is this information relevant now? Our AI-powered editor helps guide you through the writing process, checking for common red flags like overly promotional language or formatting errors to ensure it meets publisher guidelines.

Yes, it provides crucial third-party validation. When an enterprise CISO or IT manager is evaluating ransomware protection solutions, seeing your company featured on trusted sites like Business Insider or Yahoo Finance acts as a powerful trust signal. It's not just about them reading the article; it's about the credibility it lends your brand. This "social proof" can be the deciding factor that gets you on a shortlist or helps justify the purchase to a procurement committee. It shows you are a serious, vetted player in the cybersecurity market, not an unknown entity.