Get featured on Social Listening Media Outlets in 48 hours

Yes, you can absolutely handle your own PR, but it requires significant time and effort. The DIY approach involves building media lists, finding journalist contacts, writing personalized pitches, and conducting endless follow-up. The response rate is often very low, especially for outlets that don't know you. While it's 'free' in terms of cash, the time cost is high. A distribution service is a middle ground. You write the release (our AI editor helps), and we handle the complex and time-consuming distribution process, guaranteeing placement and saving you dozens of hours.

The cost varies widely. Doing it yourself is free but takes a lot of time. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers of $5,000 or more with no placement guarantees. Press release distribution services offer a more predictable, one-time cost. Instead of a retainer, you pay per campaign. Packages are based on the number and type of publications you want to reach. You can see our current one-time pricing for directory and media packages on our pricing page.

The process is very fast. After you submit your press release through our platform, our editorial team reviews it for compliance with publisher guidelines. This review typically happens within one business day. Once approved, publication to our network of 350+ media outlets begins immediately. You can expect to see the first placements live within 24 to 48 hours. We deliver a full report with all live URLs within three business days of the campaign starting.

Announcements with concrete, verifiable news perform best. For Social Listening platforms, this includes new funding rounds, launching a genuinely innovative feature (like AI-driven trend prediction), publishing a proprietary data report with surprising insights, or announcing a major enterprise customer win. Vague announcements like 'a new and improved platform' or 'a strategic new hire' (unless it's a very famous executive) tend to get less traction. The key is to have a specific, factual hook that is relevant to the broader marketing or tech industry.

Editors reject releases that read like advertisements or lack a genuine news angle. To avoid rejection, write in a neutral, third-person tone. Your headline must state the news clearly, not a marketing slogan. The first paragraph should summarize the who, what, when, where, and why. Avoid excessive jargon, superlatives like 'game-changing,' and unsubstantiated claims. Our AI-powered editor helps you format your release correctly and flags common issues that lead to rejection, ensuring it meets publisher guidelines before submission.

Yes, it's a powerful tool for building trust with enterprise buyers. These buyers are risk-averse and look for external validation before committing to a new tool, especially for something as critical as brand monitoring. Seeing your Social Listening platform featured on sites like Business Insider, MarketWatch, or Yahoo Finance acts as a credible, third-party endorsement. It signals market legitimacy and staying power. You can include these 'As Seen On' logos in your sales decks and link to the articles in follow-up emails to reinforce your credibility.