Get featured on Video Editing Media Outlets in 48 hours

Yes, a founder can absolutely handle their own PR, especially with the right tools. Writing a press release and submitting it to a few journalists is possible, but it's time-consuming and rarely yields results. Building a media list and relationships takes months or years. A more effective DIY approach is using a self-serve platform like Mediaboost. You write the release using our AI-powered editor that ensures it meets guidelines, and the platform handles the distribution to hundreds of outlets. This combines the control of DIY with the reach of an agency, without the high cost.

The cost varies widely based on the approach. Doing it yourself is technically free but often ineffective. Hiring a traditional PR agency is the most expensive option, typically involving monthly retainers of several thousand dollars with no guaranteed outcomes. A middle ground is one-time press release distribution services. These services offer different packages based on the number and quality of media outlets you want to reach. This model provides predictable costs and guaranteed placements. You can view our current packages and pricing for specific options.

The process is very fast. After you submit your press release and it passes our editorial review, publication begins almost immediately. You can expect your announcement to appear on major media outlets like AP News and Benzinga within 24 to 48 hours. We deliver a full report with live links to all your placements within three business days of the campaign starting. If your package includes startup directory submissions, those can take up to two weeks to be fully processed and listed by the various platforms.

Announcements with tangible, user-focused news perform best. For video editing software, this includes new feature launches (especially AI-driven ones), major software integrations (e.g., with Adobe, Blackmagic Design), securing a new round of funding, or hitting a significant user or revenue milestone. Avoid vague announcements like "a new partnership" without specifics or simply redesigning your website. The news needs to be a clear, concrete event that impacts your users or the market. A story about how your tool saved a production company 50% of its editing time is much stronger than a generic company update.

Editors reject releases that read like advertisements or lack a genuine news angle. To avoid this, write in a neutral, third-person tone (use "the company" instead of "we"). Your headline must state the news clearly, not just your product name and a tagline. Focus on a single, verifiable event, like a new software version or a user milestone. Our AI-powered editor helps guide you through this process, checking for common issues like overly promotional language, formatting errors, and unsubstantiated claims to ensure your release complies with publisher guidelines.

Absolutely. For investors, seeing your video editing startup featured on sites like Yahoo Finance and Business Insider acts as third-party validation, signaling market traction and credibility. It's a powerful asset to include in your pitch deck and due diligence materials. For enterprise clients or large production houses, social proof is critical. The "As Seen On" logos on your website build immediate trust. They demonstrate that you are an established, recognized player in the industry, which de-risks their decision to adopt your tool over a competitor's.